INDUSTRIES |

We provide actionable market and competitive intelligence across all aspects of healthcare industry. We have experience in supporting healthcare industry through our qualified staff, comprehensive industry exposure, expertise across lifecycle stages in product development, full range of primary and secondary research with analytics services, and global network of healthcare professionals.

Stakeholder

We collect insights not only from doctors but from other medical fraternity as well. Some of other medical professionals are:

  • General Physicians
  • Aesthetics
  • Anaesthetists
  • Cardiologists
  • Diabetologists
  • Dermatologists
  • Radiologists
  • Neurosurgeons
  • Orthopedics
  • Plastic surgeons
  • Gynaecologists
  • Obstetricians
  • Endocrinologists
  • Cosmetic surgeons
  • Pathologists
  • Psychiatrists
  • General surgeons
  • Pediatricians
  • Ophthalmologists
  • Hematologists
  • HIV/ AIDS specialists
  • Dentists
  • Nephrologists
  • Obstetricians
  • ENT specialists
  • Oncologists

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Client Engagements by therapeutic category in healthcare industry with pharmaceutical and life sciences industry.

Central Nervous System

Alzheimer’s Disease, Schizophrenia. Depression Pain, Migraine, Parkinson ’s disease, Epilepsy

Ophthalmology

Dry Eye, Glaucoma, Cataract, Diabetic Retinopathy, Age Related Macular Degeneration

Cardiovascular

Acute Coronary Syndromes, Pulmonary Hypertension. Chronic Stable Angina

Respiratory

Cystic Fibrosis , Allergic Rhinitis, Asthma, COPD

Diabetes

Type 2 Diabetes, Type 1 Diabetes

Others

Multiple Sclerosis, Rheumatoid Arthritis, Aesthetic Dermatology

Oncology

Breast Cancer, Cervical Caner, Lung Cancer

Dermatology

Atopic Dermatitis, Eczema, Acne, Psoriasis, Keloids, Shingles, Melasma, and Aesthetic Dermatology

Infectious Disease

HIV, Skin infections, Pneumonia

Immunology

Multiple Sclerosis, Lupus, Psoriasis, Psoriatic Arthritis, Ulcerative Colitis, and Inflammatory Bowel Diseases

Musculoskeletal

Rheumatoid Arthritis, Fibromyalgia, Osteoatrhritis, Osteoporosis, Back Pain, Gout

Women Health

Infertility, Contraception, Endometriosis, Vaginal Atrophy, Urinary Tract Infections, Menopause, Benign Gynecological Conditions

Approach

Business Challenges we cover

Market Intelligence

Stakeholder Insights

Lifecycle Management

Strategic Solutions

Market Intelligence

Our market intelligence services broadly covers the in-market activities towards commercial evaluation and development, tracking and assessment of products, therapies, companies

  • Market Evaluation
  • Prescription Tracking
  • Competitive Assessment
  • Pricing Evaluation
  • Market Assessment
  • Message Recall Studies
  • Behavior and Preception Study
  • Concept Testing
  • Value Chain Analysis
  • Brand Health

Strategic Solutions

Our strategic solutions are developed to define and assist clients with strategic and tactical marketing decisions involving patients, physicians, competitors to understand emerging trends and gain a competitive advantage

  • Market understanding patient pathway, treatment algorithm, competitor band
  • Visual Testing
  • Product Positioning
  • Opportunity assessment Studies
  • Market Potential Studies
  • Best practices Studies

Lifecycle Management

Our lifecycle solutions provides market research and corporate communications testing ranging from early-stage commercial opportunity assessment to market understanding, forecasting and landscapingthrough the brand lifecycle.

  • Communication testing
  • Launch Monitoring
  • Banchmarking Studies
  • Physician/Patient Segmentation
  • Reputation testing
  • New Line of Therapy
  • Protfolio Prioritization
  • Speciaty Expansion
  • Performance Tracking

Stakeholder Insights

Our stakeholder insightsprovides support in key areas of research with stakeholders covering physicians, thought leaders, payers, regulatory experts, market access experts and patients to address key business issues

  • Sales Effectiveness Studies
  • Key Opinion leader (KOL) Research
  • Pricing Research
  • Market Access
  • Epidemiology Research
  • Brand Health/Tracker
  • Payer Value propositon
  • Customer Satisfaction

We support clients towards their business and market research needs throughout all stages of clinical development (preclinical, phase I/ II/ III, launch and beyond) that helps in making better clinical and commercial decisions including new product planning to brand planning to mature brand optimization, resulting in enhancedoutcomes for patients, physicians and other shareholders.

Pharma & Life sciences

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Unimrkt Health would be glad to assist you