31May
The Problem with Patient Lies During Healthcare Research and What You Can Do
Healthcare research relies heavily on accurate and truthful patient information to yield valid and reliable results. Unfortunately, patient deception is a significant issue that can compromise the integrity of research findings. However, implementing the right research methodology in health can keep scenarios of patient deception at bay. In today’s blog, we will explore the common […]
06May
5 Animal Health Market Research Trends To Watch For in 2024
A recent survey revealed the substantial investment pet owners make in their furry companions, averaging around $1,285 annually between 2017 and 2018. This figure, however, skyrocketed to approximately $143.6 billion by the close of 2023, reflecting a substantial increase in pet-related spending. Several factors contribute to this growth trajectory, including the rise of zoonotic diseases, […]
04May
The Value of Online Healthcare Practitioners Survey for Oncologists and Medical Stakeholders
Physician surveys are invaluable tools that allow oncologists to voice their concerns, advocate for improved cancer care, and influence decision-making processes in healthcare. In this regard, the significance of online health surveys involving oncologists, and their role in shaping the future of cancer care, cannot be ignored. So, how do online healthcare practitioners surveys involving […]
09Apr
A Look at Online Surveys as a Method of Qualitative Health Research
Qualitative health research methodologies play a vital role in understanding human experiences, perceptions, and behaviors. Among the numerous methods, online surveys have emerged as a valuable qualitative research methodology for collecting health data. What’s so special about this particular qualitative healthcare research method? Well, for starters, it offers an edge over traditional methods. In today’s […]
04Apr
5 Uses of Mobile Health Apps for the Pharma Industry
Mobile health apps, also referred to as mHealth Apps, have revolutionized the healthcare and life science research landscape. This particular technology leverages the ubiquity of smartphones and the power of technology to improve patient outcomes, enhance treatment adherence, and streamline healthcare operations. In pharmaceutical market research, mHealth apps offer unique opportunities to engage with patients, […]
27Mar
How AI is Transforming the Pharmaceutical Industry in a Post-Pandemic World
In the wake of the COVID-19 pandemic, the pharmaceutical industry has faced unprecedented challenges and opportunities. Amidst the chaos, artificial intelligence (AI) has emerged as a powerful ally. It has revolutionized various aspects of healthcare, including market research in pharmaceutical industry. In today’s article, we’ll explore how AI is transforming the pharmaceutical industry in a […]
21Mar
Designing Research in Nursing and Health Sector: 6 Tips That Work
The healthcare and nursing sector is known for its ever-evolving and multifaceted landscape. Here, the importance of conducting thorough and effective market research cannot be overstated. This dynamic industry, shaped by advancements in medical technology, shifting healthcare policies, and evolving patient demographics, demands keen insights to be navigated successfully. Market research serves as the cornerstone […]
18Mar
5 Trends That Will Dominate the Pharmaceutical Industry in 2024
In a dynamic and ever-evolving industry such as pharmaceuticals, businesses must have the ability to foresee and adapt to imminent transformations to maintain a competitive edge. As we venture into yet another year, the landscape of the pharmaceutical industry is ripe with anticipation, ready for significant shifts that will redefine its trajectory in 2024. From […]
22Feb
IoT in Telehealth: The Potential for Transformation
In recent years, the integration of digital health technology into healthcare systems has opened up new avenues for revolutionizing healthcare delivery. One such technology that’s gradually getting much-deserved praise is the Internet of Things (IoT). IoT devices, ranging from wearable monitors to smart home healthcare systems, can empower both patients and healthcare providers in numerous […]
15Feb
Best Practices For Conducting Successful Animal Healthcare Market Research
Conducting successful animal healthcare market research requires a nuanced approach and deep understanding of the industry’s intricacies. It’s essential to establish a comprehensive understanding of the animal healthcare market. This involves exploring the diverse segments, key players, regulatory landscape, and emerging trends that shape the industry. By grasping the intricacies of this market, researchers can […]